Listen to a real sales conversation and feedback,
in action

What went well: Exploring Options

Score: 8/10

You shared extensive product knowledge, offered multiple door options with flexibility, trim solutions, and hardware choices. The homeowner was able to narrow down to a clear preference. You have an opportunity to simplify presentation. The customer repeatedly said, "I just want it to look good." Too much technical detail risked overwhelming rather than guiding.

What could be improved: Follow-Up

Score: 4/10

You offered to text/call with a quote and suggested a future meeting, but left it vague. The customer is now in control of the process. Own the follow-up by scheduling a specific time before leaving. This prevents being ghosted and keeps momentum.

What could be improved: Closing

Score: 3/10

You asked for decision timing and discussed next steps, but you didn't use a trial close. Try: "If we can deliver your preferred option with privacy glass at $X installed, would you be comfortable moving forward at our next visit?" Then calendar the follow-up with all decision makers.

What could be improved: Overcoming Objections

Score: 5/10

Price and competitor concerns surfaced multiple times. You addressed price with tiers and warned that decorative glass drives cost, but you leaned on discounts very quickly. Isolate and prioritize objections ("Besides price, what will decide this?"), differentiate from competitors (install method, proofpoints, prior references), and consider offering a phased approach to fit the $62k remodel budget.